Overhead view of a +Pets Pure Taurine jar, a bowl of dry food and a scoop of powder, a tabby paw reaching in from the top

Pure Taurine for cats

Just a scoop a day.
No other change.

Pure taurine, in the food he already eats.

See Pure Taurine

27,000+ cat owners · 90 days to decide, on your first order

Before you order

27,000+ cat ownersA scoop in his usual foodPure taurine, nothing elseSupports heart & eyesNo pills to giveWon't eat it? RefundedOpened jars covered too

The +Pets standard

One ingredient. Nothing else in the jar.

What makes it +Pets: one ingredient you can read at a glance, in the food he already eats. No pills, no change of diet.

  • Flat lay of a +Pets jar, a scoop of beige powder, a bowl of kibble dusted with it and a cat's paw reaching in

    +Pets Pure Taurine

    Supports his heart and eyes, a scoop in the food he already eats

    See Pure Taurine

    90 days to decide, on your first order.

Even the fussy ones eat it

Three of our 27,000+ cat owners, after the first jar.

See the jar they chose

Why taurine has to come from his food

He doesn't produce enough on his own, and how much he needs depends on what he eats: on wet food, about twice as much.

Earle & Smith, British Journal of Nutrition, 1991

For his heart

His heart muscle uses taurine every day. A steady supply supports normal heart function.

For his eyes

The retina, at the back of his eye, is rich in taurine. Enough of it supports normal vision.

For his digestion

His liver uses taurine to build the bile salts that digest fat.

A scoop a day, in the food he already eats

No food switch, no pill to give, no guesswork: his dose is on the jar, by his weight.

  1. Pick his scoop

    ½, 1 or 1½ scoops, depending on his weight. Under 2 kg, it's ½. The full guide is on the jar.

  2. Stir it in

    Into the wet food or over the kibble he already eats. Nothing else in his bowl changes.

  3. Done in a moment

    Put the bowl down, same as every day. Tomorrow, the same scoop.

A woman in vet scrubs holding two cats, with a jar of +Pets on the table beside her

WHAT VETS SAY

A cat doesn't produce enough taurine. It has to come from his food, every day.

  • Plants have none

    Taurine comes from meat and fish. Plant proteins don't have it.

  • Cooking raises his need

    Cats on heat-processed food lose more of it, so they need more.

  • A blood test shows it

    Your vet can check his taurine level with a blood sample.

  • Sources:

    • Merck Veterinary Manual
    • Science 1975 and 1987
    • Journal of Nutrition 1992

Before the first scoop: 4 straight answers

The questions owners ask us most.

A hand holding an open jar of +Pets in a home kitchen, the beige powder visible inside
See Pure Taurine

90 days, full refund, first order

His food already has taurine. Why add it?

Cats don't produce enough taurine, so it has to come from food. Cooking raises how much they need: on canned food, about twice as much as on dry (Earle & Smith, 1991). His food is fine as it is. The scoop goes on top of it.

How much do I give him, and how?

½, 1 or 1½ scoops a day, depending on his weight. Stir it into the food he already eats, wet or dry. The scoop guide is on the jar.

Will he actually eat it?

99.2% of cats prefer the powder. Stir it into the food he never refuses, not into something he's never tried. If he still walks away, write to us: we refund the whole first order and the jars stay yours. Renewals are not covered.

How do I know it's working?

Taurine works quietly, meal after meal, and your vet can check his level with a blood test. You also get 90 days: if he won't eat it or you're not convinced, one email and we refund the whole first order, opened jars too. Nothing to send back.

One refund claim per household, ever: one delivery address, one claim.

90-DAY GUARANTEE

90 days to see it yourself. Or your money back.

If he won't eat it, or you're not convinced, we refund the whole first order. Every jar in it. The jars stay yours.

  1. Write one email

    To support@gopluspets.com, within 90 days of delivery.

  2. We confirm within 24 hours

    Order number, a photo of the jar, a couple of lines. That's all.

  3. Refund within 5 business days

    Back to the way you paid. The jars stay yours.

  • Every jar in your first order
  • Opened jars too
  • Nothing to send back
  • No forms

A question, before or after? Write to us.

The +Pets team answers every email within 24 hours, Monday to Friday.

support@gopluspets.com

Before you order, after, or on day 89: same inbox.

Try it risk-free

Counted from delivery, on your first order. Read the refund policy.